Thanks to a worldwide patented technology, you can Analyze Your Hairä to determine the true condition of your hair, and identify the True Balance Corrective Treatment and/or Maintenance program that is right for you. With one True Balance treatment, hair can be restored to the ideal healthy state of true isoionic balance, returning shine and silky resiliency. Follow with the True Balance Maintenance program and the damaging effects from exposure to the environment and free radical damage can be minimized. You will achieve and maintain healthy, beautiful, shiny hair that will grow stronger and longer!
The ozone layer doesn't filter as much as it used to, so we are more exposed to the sun's damaging rays than ever before. UV radiation and pollution trigger the creation of free radicals which cause internal hair damage. This damage requires a specialized treatment to stop the damage, correct the problem and optimize hair's health and appearance. Even "normal" hair is attacked by environmental toxins, sunlight and hard water residues. UV rays attack the hair shaft while environmental toxins are absorbed into the cortex, causing free radical formation resulting in structural damage. Hair appears dull, dry and brittle, and conventional conditioners do little to correct the real problem. Chemically processed hair is more porous, and research shows that it is even more susceptible to further degradation caused by pollution, sun, or the wrong hair products! Free Radicals...The real problem UV radiation, sunlight, acid rain, smoke, smog and environmental pollutants combine to form highly reactive molecules called free radicals. Free radical chain reactions trigger a degenerative process. This damaging process affects our skin, hair, body and overall health and contributes to the aging process. Free radical attack on hair is continuous. Damage first occurs in the cuticle, leads to cuticle loss, and results in loss of moisture and shine. Once in the cortex, free radicals destroy hair's protein resulting in loss of structural support. Without a sound inner structure, hair loses strength and resiliency. As damage accumulates, hair appears dull, dry, often unmanageable and prone to breakage. What exactly are free radicals? Most molecules, making up our body and hair, are stable with an even number of paired electrons. Oxidation is a constant degenerative process i.e. metal rusting..., sliced apples browning..., premature aging. UV light and pollutants when coupled with oxidation cause stable molecules to lose an electron creating an unstable molecule, or free radical, with an uneven number of electrons. Free radicals try to become stable by capturing an electron from a neighboring stable molecule, thus starting a damaging chain reaction. To stop and prevent damage caused by free radicals, an antioxidant is needed. Antioxidants neutralize free radicals. Antioxidants have extra electrons to lose to a free radical, stabilizing them to stop the damaging chain reaction. If hair has been attacked by pollutants and sunlight, it is usually acidic and needs a treatment to adjust the pH to a True BALANCE. If hair has been chemically processed, it's often too alkaline and needs a treatment to adjust the pH to a True BALANCE. In a state of True BALANCE, hair is in the optimum healthy condition with a tightly closed cuticle and protected inner structure of protein. Hair is shiny, resilient, and most resistant to breakage and damage. Different lifestyles, styling routines, pollutants and chemical treatments push hair into one side or the other of a True (isoionic) Balance - each requiring a different treatment to bring hair back to the ideal isoionic range. Tip: Now, you can identify which treatment is required! Thanks to a worldwide patented technology, you can Analyze Your Hairä to determine the true condition of your hair, and identify the True Balance Corrective Treatment and/or Maintenance program that is right for you. With one True Balance treatment, hair can be restored to the ideal healthy state of true isoionic balance, returning shine and silky resiliency. Follow with the True Balance Maintenance program and the damaging effects from further exposure to the environment and free radical damage can be minimized. You will achieve and maintain healthy, beautiful, shiny hair that will grow stronger and longer!
Thanks to a worldwide patented technology, you can Analyze Your Hairä to determine the true condition of your hair, and identify the True Balance Corrective Treatment and/or Maintenance program that is right for you. With one True Balance treatment, hair can be restored to the ideal healthy state of true isoionic balance, returning shine and silky resiliency. Follow with the True Balance Maintenance program and the damaging effects from further exposure to the environment and free radical damage can be minimized. You will achieve and maintain healthy, beautiful, shiny hair that will grow stronger and longer!
Styling products are mostly acidic and are damaging to your hair. The acidic medium created by the styling products would expedite the stage for the environmental pollutants and free radicals to damage hair further. Hair that is chemically processed is more susceptible to damage caused by styling products, much like the effects of environmental pollutants on chemically processed hair. Tip: Now, you can identify which treatment is required! Thanks to a worldwide patented technology, you can Analyze Your Hairä to determine the true condition of your hair, and identify the True Balance Corrective Treatment and/or Maintenance program that is right for you. With one True Balance treatment, hair can be restored to the ideal healthy state of true isoionic balance, returning shine and silky resiliency. Follow with the True Balance Maintenance program and the damaging effects from further exposure to the environment and free radical damage can be minimized. You will achieve and maintain healthy, beautiful, shiny hair that will grow stronger and longer!
Dull hair results when the cuticles are lost or wide open and there is no reflection of light. Instead, light goes through the hair and hair has a dull look. Shiny hair is evident when the cuticles are tightly closed and packed onto the cortex. Any type of light will reflect back and hair has a shiny look. Tip: Now, you can identify which treatment is required! Thanks to a worldwide patented technology, you can Analyze Your Hairä to determine the true condition of your hair, and identify the True Balance Corrective Treatment and/or Maintenance program that is right for you. With one True Balance treatment, hair can be restored to the ideal healthy state of true isoionic balance, returning shine and silky resiliency. Follow with the True Balance Maintenance program and the damaging effects from exposure to the environment and free radical damage can be minimized. You will achieve and maintain healthy, beautiful, shiny hair that will grow stronger and longer!
The isoionic balance is reflected by the equilibrium of acidity and alkalinity of the whole hair fiber. At isoionic balance, the cuticles are tightly closed and packed onto the cortex, and hair is at its full strength. Isoionic balanced hair is healthy beautiful shiny hair that will grow stronger and longer! Tip: Thanks to a worldwide patented technology, you can Analyze Your Hairä to determine the true condition of your hair, and identify the True Balance Corrective Treatment and/or Maintenance program that is right for you. With one True Balance treatment, hair can be restored to the ideal healthy state of true isoionic balance, returning shine and silky resiliency. Follow with the True Balance Maintenance program and the damaging effects from exposure to the environment and free radical damage can be minimized. You will achieve and maintain healthy, beautiful, shiny hair that will grow stronger and longer!
The easiest way to understand the relationship between hair growth and isoionic balanced hair is to first look at the relationship between hair growth and cuticle loss. Hair Growth and Cuticle loss
The ability to withstand wear increases at hair's Isoionic Balance, where the cuticles are tightly closed. Because the cuticles are tightly closed, brushing and combing will encounter no resistance and hair won't break. Hair will grow stronger, longer and healthier with no loss of cuticles. If there is no loss of cuticles, hair growth will be faster, stronger and longer! Tip: Thanks to a worldwide patented technology, you can Analyze Your Hairä to determine the true condition of your hair, and identify the True Balance Corrective Treatment and/or Maintenance program that is right for you. With one True Balance treatment, hair can be restored to the ideal healthy state of true isoionic balance, returning shine and silky resiliency. Follow with the True Balance Maintenance program and the damaging effects from exposure to the environment and free radical damage can be minimized. You will achieve and maintain healthy, beautiful, shiny hair that will grow stronger and longer!
